Caesars Launches New Horse Racing App in Partnership with NYRA Bets

This springtime, Caesars Sportsbook is debuting a specialized equine racing application named Racebook, collaborating with NYRA Bets to provide users with live broadcasts and betting choices.

Caesars Entertainment, the overarching corporation of the sportsbook brand, possesses a rich history of backing horse racing domestically and globally with locations like Harrah’s Hoosier Park, Indiana Grand, Harrah’s Philadelphia, and Eldorado Gaming Scioto Downs. This novel application will function alongside NYRA Bets, the official wagering system of the New York Racing Association, operational in 30 states, enabling users to place wagers and view races concurrently. In addition to offering live transmissions of prominent horse races, the application will also showcase race replays, noteworthy moments, and expert commentary.

“Subsequent to the prosperous implementation of Caesars Sportsbook, we are elated to introduce Caesars Racebook in conjunction with NYRA Bets,” stated Dan Shapiro, Senior Vice President and Chief Development Officer of Caesars Digital. “NYRA Bets furnishes horse racing enthusiasts with a top-tier encounter and wagering platform, and we are honored to endorse the horse racing sector while presenting the new Caesars Racebook application and Caesars Rewards to horse racing aficionados.”

The entertainment giant, Caesars, and the organization responsible for horse racing in New York, NYRA, are strengthening their collaboration. Caesars will maintain its sponsorship of the prestigious NYRA Turf Triple series at NYRA’s renowned tracks and assume the role of the official sports wagering marketing associate in New York.

This strategic alliance holds significant importance for both entities, especially for NYRA, as emphasized by Dave O’Rourke, the organization’s President & CEO. Broadening the awareness of New York’s exceptional racing is crucial, and this collaboration will introduce a considerably larger viewership – within New York and nationwide – to the thrill of the sport.

The partnership will utilize the prominent Caesars brand to promote NYRA Bets, the NYRA’s expanding betting platform. This will grant Caesars’ clientele convenient access to the resources and benefits provided by NYRA Bets, further solidifying its position in the rapidly growing realm of digital wagering.

Comments

No comments yet. Why don’t you start the discussion?

Leave a Reply

Your email address will not be published. Required fields are marked *