Betway Partners, the associate program for internet gaming provider Betway, has drawn criticism for opting to transfer its affiliate program administration to Buffalo Partners. This shift, implemented on August 1st, has ignited anger among affiliate marketers due to Buffalo Partners’ contentious past.
Buffalo Partners has faced repeated accusations of dubious business dealings, including claims of retrospectively altering affiliate terms and conditions to circumvent payments. These allegations stem from the company’s prior existence as Wagershare, which amalgamated with another disputed program, Referback, to establish Buffalo Partners.
A particularly glaring occurrence involved the relocation of players from Referback to Buffalo’s UK-targeted Spin Casino. This resulted in numerous affiliates misplacing their players and corresponding earnings, prompting demands for an inquiry into Buffalo’s operations.
These incidents ultimately led the UK Gambling Commission to rescind all of Buffalo’s UK licenses. Presently, the company functions solely under a Malta Gaming Authority license.
This choice by Betway Partners to collaborate with an entity as mired in controversy as Buffalo Partners raises significant apprehensions regarding their dedication to ethical business conduct and the welfare of their affiliates.
This firm has faced numerous allegations of unethical conduct from its own associates. They allege that this enterprise employed a skilled hacker to infiltrate rival websites and divert traffic to their own gaming platforms, all operating under the Buffalo Partners trademark.
Despite the company’s consistent denials and claims of suspended partner accounts, their lack of transparency only exacerbated the situation. The associates remained unconvinced and continued to uncover further evidence of the company’s misconduct. Consequently, Buffalo Partners garnered a rather unfavorable standing within the sector.
